Explore new and creative ways to generate revenue beyond just traditional membership fees.
Synopsis
Those responsible for managing association’s online offering are under increased pressure to increase revenue from their websites, monetise content and identify additional new revenue streams. This workshop helps you understand what options are available and where to start in identifying new revenue opportunities. Case Studies are used to explain in practical terms how some of these strategies can be adopted. We encourage high levels of participant interaction and discussion on this workshop, so the number of participants is limited.
Who Should Attend
If you are responsible for, or contribute to, the commercial success of your Association or Society’s website, membership management or CRM strategy, then this tailor-made webinar is ideal for you.
Content
On attending the workshop, we will help you understand the potential of:
- Digital Sponsorships – how to offer digital sponsorship packages
- Freemium Models – where basic services are free but premium are chargeable
- E-learning and Self Development Resources – explore the potential of on-demand content
- Virtual Exhibitions – became the norm during Covid but are now making a comeback
- Consulting and Mentor Services - to members or non-members
Format
Duration 60 Minutes
Start time 10:00AM
Delivered via Zoom on the LightMedia website
Number of participants limited to a maximum of 10
Dates
20th March 2024, 22nd May 2024, 24th July 2024, 6th Nov 2024, 12th December 2024
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Those attending three webinars or more will receive a complimentary Masterclass Certificate of Attendance.